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Research for Gramhal's Impact Report 2022
Quick Overview | Monitoring and Impact Evaluation Research Project
Assessing how daily market information from Gramhal’s AI based chatbot, Bolbhav, impacted farmer’s crop selling and farming decisions.
Organization:
Gramhal
Location:
Madhya Pradesh, India
Timeline:
February - May 2022
Role:
Lead Researcher, managed a team of 9 researchers
Methods
Used:
> Impact Mapping using the frameworks of Theory of Change
> One on one interviews and focussed group discussions with a mix of users and non-users of the product for qualitative insights and building a survey tool
> Phone surveys with 1000 users for quantitative insights
> Insights synthesis for prioritising next steps for product development .
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